Thursday, March 4, 2010

NuVal

I've come across this great new food nutritional scoring program called NuVal.  Here is a little description from their website:

The NuVal System does the nutritional heavy lifting so you don’t have to. Developed by an independent panel of nutrition and medical experts, the System helps you see – at a glance – the nutritional value of the food you buy.


How? The NuVal System scores food on a scale of 1-100. The higher the NuVal Score, the better the nutrition. It’s that simple. And it’s coming to every aisle of your favorite grocery stores – right there on the shelf tag. Now you can compare overall nutrition the same way you compare price. You can even compare apples and oranges.

Pretty cool!  You should check out the website.  (Click on NuVal in the first sentence of my post.)  I haven't seen any of the NuVal score shelf tags at Super-Target, but they may be at other stores in the area.  Hope they come around soon.  It's a great idea, and makes shopping for healthy items so much easier!

(Looks like Nilla Wafers only have a NuVal score of 8 - eh.)

1 comment:

frogfarm said...

Nuval: Not evil, just wrong.

http://www.foodrenegade.com/nuval-nutritional-scores-at-the-grocery-store/

http://www.marksdailyapple.com/food-labeling-nonsense/

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